Google Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics. Keep a close eye on your Analytics data, and use this information to inform your promotional and content strategies. Pay attention to what posts and pages are proving the most popular. Inspect visitor data to see how, where and when your site traffic is coming from.
For example, what are the quality and quantity of the links that have been created over time? Are they natural and organic links stemming from relevant and high quality content, or are they spammy links, unnatural links or coming from bad link neighborhoods? Are all the links coming from the same few websites over time or is there a healthy amount of global IP diversification in the links?
If you’re using WordPress for your website or blog, then you should definitely take advantage of AffiliateWP. This plugin not only promotes your products and services, it integrates with the most popular WordPress e-commerce plugins and offers real-time reporting and management of your affiliates. AffiliateWP also accurately tracks any affiliate referrals via caching, provides WooCommerce coupon tracking, and has one of the best supports systems in the industry. And, that’s not even getting into the extensive add-ons offered such as lifetime commissions, recurring referrals, and tiered affiliate rates.
The frequency and method of payment vary as well. Most programs pay their affiliates monthly, although a few pay more frequently. Some require that affiliate earnings reach a specific threshold, which can be as low as $25 or as high as $100. Some programs don't have a threshold. There are programs that pay through direct deposit into your bank, but a vast number pay through PayPal.
Great article as always. My wife is about to start a business about teaching (mainly) Mums how to film and edit little movies of their loved ones for posterity (www.lovethelittlethings.com launching soon). We have always struggled with thinking of and targeting relevant keywords because keywords like ‘videography’ and ‘family movies’ don’t really some up what she is about. Your article ties in with other learnings we have come across where we obviously need to reach out to right people and get them to share to get her product out there because purely focusing on keywords I don’t think will get us anywhere.
As you probably know by now, most affiliate tracking software is pretty complex to get setup! You won’t have any setup issues with LeadDyno. We designed it to be really easy to integrate with your website. Many of our E-Commerce integrations are “one-click.” For example, if you’re a Shopify store owner, you simply enter the URL of your store, give LeadDyno permission to connect with it, and you’re done. You simply do this once, and you’re ready to start rolling out links and marketing materials to your affiliates! We also provide complimentary setup help. We’re available to assist five days per week via phone, six days per week via live chat, and seven days per week via email.
What's the authority of your website or webpage, or any other page on the internet for that matter where you're attempting to gain visibility? Authority is an important component of trust, and it relies heavily on quality links coming from websites that Google already trusts. Authority largely relates to the off-page optimization discipline of SEO that occurs away from the webpage as opposed to the on-page optimization that occurs directly on the webpage.
There are ten essential types of marketing that can be done online. Some of these can be broken down into organic marketing and others can be categorized as paid marketing. Organic, of course, is the allure of marketing professionals from around the planet. It's free and its unencumbered traffic that simply keeps coming. Paid marketing, on the other hand, is still a very attractive proposition as long as the marketing pays for itself by having the right type of offer that converts.
Pay-per-click (PPC) advertising – like Google Adwords and Facebook – are getting more expensive all the time. While we invest heavily in Google Adwords ourselves here at LeadDyno, I can tell you that our click costs are constantly creeping up. Which means that next month, I know we’ll have to pay a little bit more to get the same results. Our affiliate program, on the other hand, is always profitable… because we pay our affiliates a commission based on the sales they bring us. Until they sell something, we don’t have to pay them anything. Affiliate marketing is also more scalable than pay-per-click (PPC) marketing. While there are a fixed number of relevant keywords that we (and you) can bid on and make money, there’s basically an unlimited amount of product that you can sell with affiliate partners.